Off-label Botox Treatments to Expand your Menu

By: Aly Boeckh

Although we all know Botox is primarily used for smoothing wrinkles, today, more and more physicians are expanding their menus by providing off-label uses for Botox that actually have nothing to do with age prevention. According to Time magazine, "More than half of Botox's revenue comes from its therapeutic uses for conditions as varied as chronic migraines and back pain to excessive sweating and twitching eyelids." If done right, offering these treatments could be a real differentiator for your medical spa. Following are just a few treatments that you can add to expand your menu:

Understanding HIPPA: Patient Privacy Laws for Medical Aesthetics

By: Alex Thiersch

Like millions of other businesses, medical aesthetic practices and medspas often use social media channels—such as Twitter, Facebook and Instagram—to increase brand awareness, promote new services, and strengthen the bond between providers and patrons. Unlike other service- and product-based businesses, medical practices and medspas are bound by patient privacy regulations set forth in the Health Insurance Portability and Accountability Act of 1996 (HIPAA). And it is shockingly easy for a practice to expose itself to HIPAA violations through social media activity.

Medical Spa Success Now Comes with a Step-By-Step Guide

By: Aly Boeckh

  The American Med Spa Association's (AmSpa's) Medical Spa Bootcamp provides the most dynamic and intense medical spa and medical aesthetics education throughout the United States, from New York to Los Angeles and many places in between.

These medical spa boot camps, A Step-by-step Guide to Building a Profitable Medical Spa, are two-day, can't-miss knowledge and business technique-driven seminars created for physicians and nonphysicians who are looking to make their existing medical aesthetic businesses more profitable, successful and compliant, or those looking to open a new medical spa … the right way. Attendees to these intensive seminars will leave with the tools and tactics needed to successfully and legally operate a medical aesthetic facility or medical spa.